Privacy Policy

Effective Date: 10th Dec 2024

At Pic’nPak, we value your privacy and are committed to protecting your personal information. This Privacy Policy outlines how we collect, use, disclose, and protect your information in compliance with the General Data Protection Regulation (GDPR), the Kenya Data Protection Act, 2019, and the terms of service of Google Analytics.

1. Information We Collect

We utilize Google Analytics to collect data about how users interact with our website. The types of information collected include:

• User Behavior Data: Pages visited, time spent on pages, and referral sources.
• Technical Data: IP address, browser type, device type, and operating system.
• Cookies: We use cookies to enhance user experience and analyze site traffic.

2. Purpose of Data Collection

The information collected through Google Analytics is used for the following purposes:

• Website Improvement: To analyze user behavior and improve website functionality.
• Marketing Analysis: To understand the effectiveness of our advertising campaigns across various platforms.
• User Experience Enhancement: To optimize our services based on user interactions.

3. Legal Basis for Processing Personal Data

We process your personal data under the following legal bases:

• Consent: By using our website, you consent to the collection and processing of your data as outlined in this policy.
• Legitimate Interests: We process data to fulfill our legitimate interests in improving our services and marketing efforts.

4. Sharing Your Information

We do not sell or rent your personal information to third parties. However, we may share aggregated data with:

• Service Providers: Third-party vendors who assist us in analyzing website traffic and managing advertising campaigns.
• Legal Authorities: When required by law or to respond to legal inquiries.

5. Cookies and Tracking Technologies

We use cookies to collect data via Google Analytics. Cookies are small text files stored on your device that help us understand how users engage with our website. You can manage cookie preferences through your browser settings or by using a cookie consent banner that allows you to customize your cookie settings.

6. User Rights

Under GDPR and the Kenya Data Protection Act, you have the following rights regarding your personal data:

• Right to Access: Request copies of your personal data.
• Right to Rectification: Request correction of inaccurate or incomplete data.
• Right to Erasure: Request deletion of your personal data under certain conditions.
• Right to Restrict Processing: Request restriction of processing your personal data.
• Right to Data Portability: Request transfer of your personal data to another organization.
• Right to Withdraw Consent: Withdraw consent for processing at any time.

7. International Data Transfers

If we transfer your personal data outside Kenya or the European Economic Area (EEA), we ensure that appropriate safeguards are in place to protect your information in accordance with applicable laws.

8. Data Retention

We will retain your personal data only for as long as necessary to fulfill the purposes for which it was collected or as required by law.

9. Changes to This Privacy Policy

We may update this Privacy Policy periodically. Any changes will be posted on this page with an updated effective date. We encourage you to review this policy regularly.

10. Contact Us

If you have any questions or concerns about this Privacy Policy or our privacy practices, please contact us at:Email: support@picnpak.com
Phone: +254 738 799 700
Address: Akai Plaza, 3rd Floor, Suite 6, Thika Road – Nairobi.

By using our services, you acknowledge that you have read and understood this Privacy Policy. Thank you for choosing Pic’nPak!